Like Foresight International, Inc.

closed 4/10/2007 via BusinessWire

Lightspeed Research, acquired Foresight International, Inc.

synopsis: Lightspeed Research, an interactive data solutions provider to the marketing research industry based in Lake Zurich, Illinois. has completed the purchase of Foresight International, Inc., a global provider of innovative employee satisfaction solutions.
buyer parent: WPP Group, plc
buyer: Lightspeed Research
Lightspeed Research, WPP Company, provides rapid, reliable market research solutions through global online panels. Through its network of proprietary panels and accredited panel partners, Lightspeed Research provides access to household members across 34 countries around the world. "
target: Foresight International, Inc.
Foresight International is a leader in the survey research and survey software industry. Foresight enjoys a worldwide reputation for quality, innovation, customer-focused professional service and leading-edge online software offerings at competitive price levels.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/8/2015 via BusinessWire

Marlin Equity Partners, acquired BlueHornet

synopsis: BlueHornet Networks, Inc., a leading provider of SaaS-based email marketing software and services, announced that it was acquired by Marlin Equity Partners, a global investment firm with over $3 billion of capital under management.
buyer: Marlin Equity Partners
Marlin Equity Partners is a global investment firm with over $3 billion of capital under management. The firm is focused on providing corporate parents, shareholders and other stakeholders with tailored solutions that meet their business and liquidity needs. "
target: BlueHornet
BlueHornet helps companies reach their email potential with a unique combination of enterprise-scale email marketing solutions and award-winning services.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/26/2009 via BNC Analysis

Toluna plc, acquired Greenfield Online, Inc.

synopsis: Toluna, the online research panel, has acquired the majority of the assets of Greenfield Online from Microsoft. Greenfield Online, owner of Ciao Surveys, was acquired by Microsoft in 2008. The $40 million acquisition will make Toluna the largest global supplier of online market research data, with a global market share of over 11%.
buyer: Toluna plc
Toluna plc is a leading global online market research panel and survey technology company. Toluna offers market researchers access to the world's most highly profiled, responsive and rigorously maintained online panel for sample only and full service projects. "
target parent: Microsoft Corporation
target: Greenfield Online, Inc.
Greenfield Online, Inc. is a global interactive media and services company that collects consumer attitudes about products and services, enabling consumers to reach informed purchasing decisions about the products and services they want to buy; and helping companies better understand their customer.
price ($mm)
$40
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/8/2008 via

Greenfield Online, Inc. merged with Microsoft Corporation,

synopsis: Greenfield Online, Inc. announced that it entered into a merger agreement to be acquired by Microsoft Corporation, via a cash tender offer for $17.50 per share in a transaction valued at approximately $486 million.
buyer: Microsoft Corporation (MSFT:$184,903.00)
Founded in 1975, Microsoft is the worldwide leader in software, services and solutions that help people and businesses realize their full potential. "
target: Greenfield Online, Inc.
Greenfield Online, Inc. is a global interactive media and services company that collects consumer attitudes about products and services, enabling consumers to reach informed purchasing decisions about the products and services they want to buy; and helping companies better understand their customer.
price ($mm)[EV]
$461 [$396]
rev ($mm)
$138
EBITDA ($mm)
$26
EV / rev
3.1x
EV / EBITDA
16.0x
closed 6/19/2006 via BusinessWire

Austin Ventures, L.P., acquired Perseus Development Corporation

synopsis: Austin Ventures ("AV") today announced the acquisitions of Perseus Development Corporation, a leading provider of enterprise feedback management (EFM) solutions, and WebSurveyor, a leading provider of online survey tools for business professionals.
buyer: Austin Ventures, L.P.
Austin Ventures has worked with talented entrepreneurs to build valuable companies for nearly twenty-five years. With $3.9 billion under management, AV is the most active venture capital and growth equity firm in Texas and one of the most established in the nation. "
target: Perseus Development Corporation
Perseus is leading the transition from web survey software to Enterprise Feedback Management (EFM) solutions that help organizations better understand their world.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/6/2004 via PR Newswire

Gannett Co., Inc., Knight Ridder, Tribune Company, acquired CrossMedia Services, Inc.

synopsis: Gannett Co., Inc. GCI, Knight Ridder, Inc. KRI and Tribune Company TRB today announced that they have jointly acquired CrossMedia Services, Inc., a leading provider of Web-based marketing solutions for national and local retailers.
buyer: Gannett Co., Inc. (GCI:$3,208.08)
buyer: Knight Ridder
buyer: Tribune Company (TRCO:$1,920.00)
Gannett Co., Inc. is an international news and information company operating on multiple platforms including the Internet, mobile, newspapers, magazines and TV stations. Gannett is an Internet leader with hundreds of newspaper and TV Web sites. "
target: CrossMedia Services, Inc.
CrossMedia Services helps retailers increase in-store traffic and sales by providing turnkey software and ongoing operational services for their Web sites and via third party sites.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/13/2007 via BusinessWire

Unica Corporation, acquired MarketingCentral, L.L.C.

synopsis: Unica Corporation a global provider of enterprise marketing management solutions, has completed the acquisition of privately-held MarketingCentral, L.L.C., a privately-held provider of on-demand marketing resource management solutions.
buyer: Unica Corporation (UNCA:$109.20)
Unica Corporation is a leading global provider of EMM software designed to help businesses increase their revenues and improve the efficiency and measurability of their marketing operations. "
target: MarketingCentral, L.L.C.
MarketingCentral is the leading provider of on-demand marketing automation tools and ad agency software for marketing project management and marketing resource management. MarketingCentral provides 100% web-based tools for complete automation of corporate marketing operations.
price ($mm)
$13
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/12/2007 via BusinessWire

Origin Digital, Inc., acquired InterData Software, Inc.

synopsis: Origin Digital, Inc., a video applications service provider, has acquired the video software applications company, InterData Software, Inc. . The acquisition of IDS enables Origin Digital to extend its video and digital media solutions and further diversifies Origin’s geographic presence adding an office in Denver, CO.
buyer: Origin Digital, Inc.
Origin Digital, Inc. is a global video applications service provider that applies the rigors of broadcast to the management, distribution and delivery of all forms of digital content. Origin Digital enables content creators and distributors to extend their digital media presence. "
target: InterData Software, Inc.
IInterData Software specializes in building integrated web marketing solutions. The company created a comprehensive IP video management solution with proprietary technologies for brokering IP video delivery across platforms and channels.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/28/2016 via BNC Analysis

CarDekho, acquired Connecto

synopsis: Girnar Software Pvt. Ltd, which runs online auto classifieds firm Cardekho.com, has acquired Connecto, a company that builds tools that helps marketers/product managers communicate better with their visitors.
buyer parent: Girnar Software Pvt. Ltd.
buyer: CarDekho
CarDekho.com is India's most popular and leading auto portal catering to the aspiring buyers, the proud owners, the auto enthusiasts and die-hard fans and dealers of cars across the country. CarDekho draws more than 12 million visits per month with 7.5 million unique visitors per month. "
target: Connecto
Connecto builds tools that helps marketers/product managers communicate better with their visitors. It provides powerful targeting rules allowing clients to communicate with their customers in an accurate manner.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/5/2013 via BNC Analysis

NetworkPlay Media, acquired yoCaptcha

synopsis: Gruner + Jahr’s Indian arm Networkplay has acquired yoCAPTCHA, an advertising platform owned by Innovese Technologies. Delhi-based yoCAPTCHA was founded in 2011 by BITS-Pilani alumni Ankit Gupta and Dhruv Sogani. Post takeover, both the founders will join the Networkplay team.
buyer parent: Bertelsmann AG
buyer: NetworkPlay Media
NetworkPlay Media Pvt Ltd is India's fastest growing media company with assets through alliances across various touch points including Web, Mobile, Direct-to-Home TV, Events and Publishing. "
target: yoCaptcha
yo!CAPTCHA is a revolutionary platform for online advertising, which leverages the user-engaging potential CAPTCHAs have. Instead of the regular warped-text based CAPTCHAs it presents the user with a crisp readable brand advertisement.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/20/2013 via PR Newswire

SiteScout, purchased IP Assets from AdBrite

synopsis: SiteScout, the world's leading self-serve media buying platform, announced the acquisition, through a subsidiary corporation, of certain intellectual property assets developed by online ad exchange AdBrite. AdBrite's IP Assets include cutting-edge video, data management and optimization technology
buyer: SiteScout
SiteScout is the world's leading self-serve platform for buying banner ads on the web and on mobile devices. The company's easy-to-use platform, transparent reporting and real-time control deliver unparalleled performance for brands, marketers and agencies. "
seller parent: Sequoia Capital
seller: AdBrite
AdBrite's IP Assets include cutting-edge video, data management and optimization technology. AdBrite was an internet advertising marketplace that connects independent web publishers with thousands of advertisers.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/9/2010 via Market Wire

KIT digital, Inc., acquired Accela Communications

synopsis: KIT digital, Inc., the leading global provider of video asset management solutions (VAMs) for multi-screen IP-based delivery, has acquired Accela Communications, Inc., a privately-held provider of on-demand, video-based enablement and measurement tools.
buyer: KIT digital, Inc. (:$214.93)
KIT digital, Inc. is a global provider of proprietary IP-based video distribution technologies and video-centric interactive marketing solutions. KIT digital works closely with consumer brands, content providers and telcos to maximize the value of video content via the Internet and mobile networks. "
target: Accela Communications
Accela Communications is a marketing technology company that provides software and services to produce, deliver and measure interactive, IP-based video communications across a wide range of industries including healthcare, information technology, financial services and marketing services.
price ($mm)
$6.08
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/15/2010 via PR Newswire

Context Optional, acquired unwrap, inc.

synopsis: Context Optional, the social marketing company, announced the acquisition of unwrap, inc., makers of Buzzeo, a leading platform for Facebook application creation, management and deployment. The move expands Context Optional's leadership position in providing comprehensive social marketing solutions for brands.
buyer: Context Optional
Context Optional is the leading provider of social marketing software and services to global brands and advertising agencies. The company provides marketers with comprehensive solutions to build, manage, monitor and measure brand presence across the social web. "
target: unwrap, inc.
unwrap, inc. was founded with the goal of making Facebook more useful for businesses by connecting consumers with products and brands. unwrap's first product is Buzzeo, an online marketing platform that empowers businesses to create, deploy and manage applications across Facebook.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 7/26/2007 via PR Newswire

Microsoft Business Solutions, will acquire AdECN, Inc.

synopsis: Microsoft Corp. has agreed to acquire AdECN, Inc., an advertising exchange platform company based near Santa Barbara, Calif. AdECN's technology serves as a hub where advertising networks can come together in a neutral, real-time auction marketplace for buying and selling display advertising.
buyer parent: Microsoft Corporation
buyer: Microsoft Business Solutions (:$0.00)
Microsoft Business Solutions, the software giant's enterprise software division, offers a wide range of software applications for small and midsized businesses. "
target: AdECN, Inc.
AdECN is the only real-time, auction-based, neutral exchange for buying and selling online display advertising. AdECN, Inc. is a privately held, venture-backed company based in Santa Barbara, California.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/22/2007 via BusinessWire

Fox Interactive Media, Inc., acquired Strategic Data Corporation

synopsis: Fox Interactive Media, a division of News Corp, announced that it has completed the acquisition of interactive advertising technology company, Strategic Data Corporation. SDC's advanced, proprietary technology is designed to optimize the delivery of online advertising.
buyer parent: The News Corporation Limited
buyer: Fox Interactive Media, Inc.
A division of News Corporation, Fox Interactive Media (FIM) offers a global, border-free online network that caters to consumers by giving them the platform and tools to express themselves, communicate with each other, and engage with the best music, TV, film, sports, information and more. "
target: Strategic Data Corporation
Since being founded in 2000, Strategic Data Corporation has specialized in developing display ad serving and yield-optimization technology that significantly increases the revenue for its clients. SDC’s clients include large ad networks and publishers.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/27/2006 via BusinessWire

Wizzard Software Corporation, acquired Blast Podcast

synopsis: Wizzard Software has acquired a second podcasting company, Blast Podcast, a well known advertising technology and hosting service provider in the podcasting world. This acquisition is Wizzard’s next step into the booming podcasting market and is the second acquisition of a podcast hosting company in the past 90 days, the first being the Switchpod.
buyer: Wizzard Software Corporation (WZE:$6.54)
Wizzard Software has become a leader in the speech technology application development market. Wizzard architects solutions to business problems using its expertise in consulting, speech development tools and building speech based applications for the Desktop and Internet. "
target: Blast Podcast
A technology and service provider that brings together video and audio Podcast publishers, including independent production and distribution companies, and advertising agencies, media buyers and online retailers, using proprietary software, combined with a deep commitment to service.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/25/2021 via BNC Analysis

Cameo.com, acquired Represent Holdings LLC

synopsis: Cameo, a marketplace that connects fans and brands with pop culture personalities, has acquired marketing and merchandising platform Represent to expand and diversify Cameo’s talent pool. L.A.-based Represent is a marketing and merchandising platform that develops and operates direct-to-fan ecommerce sites for celeb clients.
buyer: Cameo.com
Founded in 2017, Cameo is a platform where users pay celebrities to make personalized video messages. Celebrities on the platform—including Snoop Dogg, Tituss Burgess, and Stormy Daniels—set their own rates and users give a brief description of what they want them to say. "
target parent: CustomInk
target: Represent Holdings LLC
L.A.-based Represent is a marketing and merchandising platform that develops and operates direct-to-fan ecommerce sites for celeb clients including Jennifer Lopez, Ed Sheeran, Leonardo DiCaprio, Matthew McConaughey, Kendall Jenner and Arnold Schwarzenegger.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/30/2021 via Company Press Release

Markem-Imaje, acquired Blue Bite LLC

synopsis: Blue Bite, the world’s leading connected products platform, has been acquired by Switzerland-based Markem-Imaje, a wholly owned subsidiary of the Dover Corporation. Blue Bite adds its innovative consumer engagement solutions to Markem-Imaje’s best-in-class product identification, traceability, and brand protection solutions.
buyer parent: Dover Corporation
buyer: Markem-Imaje
Switzerland-based Markem-Imaje provides end-to-end supply chain solutions. They offer the industry’s most comprehensive range of industrial marking and coding systems seamlessly integrated with proven product identification and traceability software, services, and consumables. "
target: Blue Bite LLC
Blue Bite's patented platform empowers creators to build dynamic digital experiences and channel them through physical items using technologies like NFC, QR, and geofencing. The company’s drag-and-drop tools allow brands to quickly and easily create scalable, personalized digital experiences.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/16/2020 via Company Press Release

Cognism, acquired Ricochet

synopsis: Cognism, the world’s leading B2B prospecting solution, has acquired Ricochet, a free B2B Chrome extension based in the UK. Ricochet helps sales teams to find insights and information on any new prospect or customer. Their extension speeds up sales research by providing users with information when they browse a business website or Twitter page.
buyer: Cognism
Cognism is the world’s leading all-in-one globally compliant prospecting solution. Powered by patented AI technology, it provides organisations with compliant B2B data and a suite of sales acceleration tools to help action it. "
target: Ricochet
Ricochet is a free B2B Chrome extension based in the UK. Ricochet helps sales teams to find insights and information on any new prospect or customer. Their extension speeds up sales research by providing users with information and data when they browse a business website or Twitter page.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/23/2019 via BNC Analysis

Candy Capital, acquired Blippar

synopsis: The intellectual property of Blippar, the UK-based AR startup has been acquired by one of its investors, Candy Ventures. Blippar is the world's fastest growing image recognition and augmented reality app.
buyer: Candy Capital
Based in the United Kingdom, Candy Capital is a privately-held family office established by British entrepreneur and businessman Nick Candy to manage his personal business interests and group of companies. "
target: Blippar
UK-Based, Blippar is the world's fastest growing image recognition and augmented reality app. Blippar enables users to instantaneously pull interactive digital content directly from the environment around them, their favorite publications and objects via their iOS, Android or Windows devices.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/10/2007 via BusinessWire

Lightspeed Research, acquired Foresight International, Inc.

synopsis: Lightspeed Research, an interactive data solutions provider to the marketing research industry based in Lake Zurich, Illinois. has completed the purchase of Foresight International, Inc., a global provider of innovative employee satisfaction solutions.
buyer parent: WPP Group, plc
buyer: Lightspeed Research
Lightspeed Research, WPP Company, provides rapid, reliable market research solutions through global online panels. Through its network of proprietary panels and accredited panel partners, Lightspeed Research provides access to household members across 34 countries around the world. "
target: Foresight International, Inc.
Foresight International is a leader in the survey research and survey software industry. Foresight enjoys a worldwide reputation for quality, innovation, customer-focused professional service and leading-edge online software offerings at competitive price levels.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/10/2007 via BusinessWire

Lightspeed Research, acquired Foresight International, Inc.

synopsis: Lightspeed Research, an interactive data solutions provider to the marketing research industry based in Lake Zurich, Illinois. has completed the purchase of Foresight International, Inc., a global provider of innovative employee satisfaction solutions.
buyer parent: WPP Group, plc
buyer: Lightspeed Research
Lightspeed Research, WPP Company, provides rapid, reliable market research solutions through global online panels. Through its network of proprietary panels and accredited panel partners, Lightspeed Research provides access to household members across 34 countries around the world. "
target: Foresight International, Inc.
Foresight International is a leader in the survey research and survey software industry. Foresight enjoys a worldwide reputation for quality, innovation, customer-focused professional service and leading-edge online software offerings at competitive price levels.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/4/2006 via BusinessWire

Lightspeed Research, purchased Forrester’s Ultimate Consumer Panel business from Forrester Research Inc.

synopsis: Lightspeed Research, a global interactive solutions provider to the marketing research industry, and Forrester Research, Inc., an independent technology and marketing research firm, announced that Lightspeed has acquired Forrester’s Ultimate Consumer Panel business.
buyer parent: WPP Group, plc
buyer: Lightspeed Research
Lightspeed Research, WPP Company, provides rapid, reliable market research solutions through global online panels. Through its network of proprietary panels and accredited panel partners, Lightspeed Research provides access to household members across 34 countries around the world. "
seller: Forrester Research Inc. (FORR:$349.37)
Forrester Research identifies and analyzes trends in emerging technology and their impact on business. Forrester's WholeView(TM) Research, Strategic Services, and Events help $1 billion-plus clients understand how technology change affects their customers, strategy, and technology investment.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/10/2007 via BusinessWire

Lightspeed Research, acquired Foresight International, Inc.

synopsis: Lightspeed Research, an interactive data solutions provider to the marketing research industry based in Lake Zurich, Illinois. has completed the purchase of Foresight International, Inc., a global provider of innovative employee satisfaction solutions.
buyer parent: WPP Group, plc
buyer: Lightspeed Research
Lightspeed Research, WPP Company, provides rapid, reliable market research solutions through global online panels. Through its network of proprietary panels and accredited panel partners, Lightspeed Research provides access to household members across 34 countries around the world. "
target: Foresight International, Inc.
Foresight International is a leader in the survey research and survey software industry. Foresight enjoys a worldwide reputation for quality, innovation, customer-focused professional service and leading-edge online software offerings at competitive price levels.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 12/15/2009 via Capital IQ

e-Rewards, Inc., will acquire Research Now Plc

synopsis: e-Rewards, Inc., the United States' largest online market research panel provider, announced that it has reached an agreement on the terms of a Recommended Acquisition of Research Now PLC, one of the research industry's leading international online fieldwork and panel firms.
buyer: e-Rewards, Inc.
e-Rewards, Inc. is the world's largest "by-invitation-only" online research panel provider, serving nearly 1,000 market research clients. With millions of participating panelists, the e-Rewards® Opinion Panels provide research firms with quality respondents. "
target: Research Now Plc
Research Now is one of the leading international online fieldwork and panel specialists to the global market research industry and some of the world's best known companies with offices in London, Paris, Hamburg, Frankfurt, Munich, Athens, New York, San Francisco, and elsewhere.
price ($mm)[EV]
$132 [$122]
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/14/2009 via BusinessWire

Allegiance, Inc., acquired Inquisite, Inc.

synopsis: Allegiance, Inc., a leading provider of voice-of-the-customer (VOC) solutions that help companies capitalize on customer and employee engagement, announced that it has acquired Inquisite, an innovative provider of online survey software based in Austin, Texas.
buyer: Allegiance, Inc.
Allegiance, Inc. provides Enterprise Feedback Management (EFM) solutions that help organizations drive growth and increase profitability through improved customer and employee loyalty and engagement. "
target: Inquisite, Inc.
Inquisite is an easy to use web survey software system that allows non-technical users the ability to easily manage their own web-based surveys.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/8/2008 via

Greenfield Online, Inc. merged with Microsoft Corporation,

synopsis: Greenfield Online, Inc. announced that it entered into a merger agreement to be acquired by Microsoft Corporation, via a cash tender offer for $17.50 per share in a transaction valued at approximately $486 million.
buyer: Microsoft Corporation (MSFT:$184,903.00)
Founded in 1975, Microsoft is the worldwide leader in software, services and solutions that help people and businesses realize their full potential. "
target: Greenfield Online, Inc.
Greenfield Online, Inc. is a global interactive media and services company that collects consumer attitudes about products and services, enabling consumers to reach informed purchasing decisions about the products and services they want to buy; and helping companies better understand their customer.
price ($mm)[EV]
$461 [$396]
rev ($mm)
$138
EBITDA ($mm)
$26
EV / rev
3.1x
EV / EBITDA
16.0x
closed 12/22/2006 via

MarketingExperiments.com, acquired MarketingSherpa, Inc.

synopsis: MarketingExperiments.com, a research firm that conducts real-time marketing experiments, is acquiring MarketingSherpa, Inc., a research firm that publishes marketing case studies and benchmark data. The two research firms will function as separate but close partners.
buyer: MarketingExperiments.com
MarketingExperiments.com conducts real-time marketing campaign tests with research partners such as the New York Times, Reuters Group, and Encyclopedia Britannica. Research areas include e-commerce marketing, e-mail marketing, online advertising, search engine marketing, and subscription marketing. "
target: MarketingSherpa, Inc.
MarketingSherpa is a research firm publishing practical case studies and benchmark guides for marketing professionals. Topics covered include exclusive data and proven tactics in business-to-business marketing, e-commerce marketing, e-mail marketing, telemarketing, public relations.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/19/2006 via BusinessWire

Austin Ventures, L.P., acquired Perseus Development Corporation

synopsis: Austin Ventures ("AV") today announced the acquisitions of Perseus Development Corporation, a leading provider of enterprise feedback management (EFM) solutions, and WebSurveyor, a leading provider of online survey tools for business professionals.
buyer: Austin Ventures, L.P.
Austin Ventures has worked with talented entrepreneurs to build valuable companies for nearly twenty-five years. With $3.9 billion under management, AV is the most active venture capital and growth equity firm in Texas and one of the most established in the nation. "
target: Perseus Development Corporation
Perseus is leading the transition from web survey software to Enterprise Feedback Management (EFM) solutions that help organizations better understand their world.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/7/2005 via PR Newswire

Greenfield Online, Inc., acquired Ciao AG

synopsis: Greenfield Online, Inc, a leading provider of Internet survey solutions to marketing research and consulting companies, today announced it has completed the acquisition of Munich-based Ciao AG for aggregate consideration valued at approximately $154 million USD.
buyer: Greenfield Online, Inc. (SRVY:$0.00)
Greenfield Online, Inc. is a global interactive media and services company that collects consumer attitudes about products and services, enabling consumers to reach informed purchasing decisions about the products and services they want to buy; and helping companies better understand their customer."
target: Ciao AG
Ciao GmbH is a global digital media and market research services company. The company's properties and services for consumers and businesses reside in two main areas: Comparison Shopping and Internet Survey Solutions
price ($mm)
$153
rev ($mm)
$25
EBITDA ($mm)
$10
EV / rev
6.2x
EV / EBITDA
15.4x
closed 9/16/2004 via BNC Analysis

Keynote Systems, Inc., acquired Vividence Corp.

synopsis: Keynote Systems Inc., a Web site performance measurement company, said Thursday that it completed the acquisition of Vividence Corp., a privately-held online customer research company, for $20 million in cash.
buyer: Keynote Systems, Inc.
Founded in 1995, Keynote Systems is the worldwide leader in services that improve online business performance and communications technologies. Keynote helps approximately 2,300 corporate customers and 11,000 individual subscribers become "the best of the best" online. "
target: Vividence Corp.
For marketers and executives making high-stakes business decisions, Vividence delivers groundbreaking research and actionable insight into online customer experiences, market trends, and industry strategies.
price ($mm)
$20
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 8/28/2008 via PR Newswire

In-Touch Survey Systems Ltd., will acquire NCI Mobility LLP

synopsis: In-Touch Survey Systems Ltd. announced that it will acquire NCI Mobility LLP of Chicago, IL. Both NCI and In-Touch provide mobile data capture and brand research programs to Fortune 5000 business-to-consumer companies in the United States.
buyer: In-Touch Survey Systems Ltd. (TSXV:INX:$13.75)
In-Touch provides integrated solutions for custom data capture and mobile marketing solutions for global enterprise customers. Our wide range of interactive data capture products includes the interactive marketing kiosk, mobile tablets and PDAs, web-based solution, and Interactive Voice Response. "
target: NCI Mobility LLP
NCI Mobility is the expert in event marketing technology. Our client-focused approach combines customized and branded consumer data capture and mobile marketing applications with interactive devices, such as touch-screen kiosks, ultra mobile PCs, and mobile phones.
price ($mm)
$0.08
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/9/2011 via BNC Analysis

MetrixLab, acquired CRM Metrix

synopsis: Online research firm MetrixLab has bought digital marketing analytics specialist CRM Metrix, creating a combined digital marketing research business of over €30m in annual revenues. MetrixLab works primarily in the areas of new product development, brand communication, e-business performance and customer satisfaction measurement.
buyer: MetrixLab
MetrixLab is a global Online Market Research company, specializing in the areas of New Product Development, Brand Communication, E-Business Performance and Satisfaction Research. MetrixLab has grown to be one of Europe's leading online market research companies. "
target: CRM Metrix
CRM Metrix is the only global company offering digital market research solutions with extensive global experience. It offers a full range of digital market research solutions to help clients make the best decisions at all stages of the digital marketing development process.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/6/2009 via PR Newswire

Knowledge Networks, acquired Dimestore Media, Inc.

synopsis: Knowledge Networks has acquired Dimestore Media, whose unique, proprietary technology enables marketers to measure the effectiveness of digital advertising by adding engaging surveys to online content as consumers engage in various digital media across the Internet.
buyer: Knowledge Networks
Knowledge Networks specializes in solving complex, high-impact problems. They work closely with clients to create healthy consumer-brand connections, effective marketing and advertising, sound public policies, and accurate social science research. "
target: Dimestore Media, Inc.
Dimestore Media enhances video and other advertising by wrapping ads in a casual game format that can be configured to test attentiveness and brand response or purchase intent and direct response.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/7/2009 via PR Newswire

Q Interactive, acquired Postmaster Direct

synopsis: Q Interactive, a performance-based advertising network, announced the acquisition of Postmaster Direct,, a pioneer of double opt-in permission based email marketing, from Authentic Response, Inc. The purchase of Postmaster Direct will add high quality publishers and advertisers to Q Interactive's growing email advertising network.
buyer parent: Intrepid Investments, LLC
buyer: Q Interactive
Q Interactive provides digital marketing that help advertisers reach their target consumers and publishers better monetize their online audience. Q Interactive optimizes its services across a broad advertising network using a unique combination of behavioral, demographic and transactional data. "
target parent: Authentic Response, Inc.
target: Postmaster Direct
Since 1998, Authentic Response has led the market research industry with best of breed solutions for global online sample, including its Authentic Recruitment panelist recruitment technique, its patented Double Opt-in permission standards, and its Authentic Validation techniques.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 10/27/2021 via BNC Analysis

Cint AB, will acquire Lucid Holdings, LLC

synopsis: Cint Group AB has entered into an agreement to acquire 100 percent of the stock in Lucid. Lucid is a programmatic research technology platform that provides access to first-party survey data with respondents in over 100 countries.
buyer: Cint AB (OM:CINT:$145.77)
Headquartered in Sweden, Cint is a global software leader in digital insights gathering. The Cint platform automates the insights gathering process so that companies can gain access to insights faster with unparalleled scale. "
target: Lucid Holdings, LLC
Lucid is a programmatic research technology platform that provides access to first-party survey data with respondents in over 100 countries. With its global community of sample buyers and suppliers, the Lucid Marketplace enables anyone, in any industry, to ask questions of online audiences.
price ($mm)
$1,054
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/30/2021 via Company Press Release

Schlesinger Group, acquired Addison Research

synopsis: Schlesinger Group, a leading data collection company, has acquired Addison Research, a rapidly growing fieldwork, and research services provider headquartered in Toronto, Canada. The combined qualitative and quantitative capabilities unlock substantial additional value for both Addison and Schlesinger clients.
buyer parent: Gauge Capital
buyer: Schlesinger Group
Schlesinger Group is a leading data collection company offering a broad range of qualitative and quantitative solutions worldwide. The Group delivers high-quality recruitment and research services for any methodology, including online surveys, online communities, webcam focus groups, and more. "
target: Addison Research
Based in Toronto, Addison Research is a boutique data collection & market insights firm providing fieldwork in the USA and Canada. Addison is a one-stop-shop for all a company's fieldwork needs, including telephone, recruitment, focus groups, on-site Central Location Tests (CLT), and online.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/5/2011 via Market Wire

Avatar International LLC, acquired HR Solutions International, Inc.

synopsis: Avatar International, a leading healthcare quality improvement firm, announced its acquisition of HR Solutions International, Inc., a human capital management consulting firm specializing in employee and physician engagement. The firm designs surveys and administers them primarily through email and web-based channels.
buyer parent: The Riverside Company
buyer: Avatar International LLC
Avatar International, a research and consulting company based in Orlando, Fla., specializes in Evidence Based Intelligent Surveys™ and Innovative Strategies™ to transform information into significant quality and efficiency of care improvement for the healthcare industry. "
target: HR Solutions International, Inc.
HR Solutions International designs surveys and administers them primarily through email and web-based channels. Customers access the data through an online reporting tool that provides detailed and customizable results as well as actionable recommendations.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/24/2010 via BusinessWire

uSamp, acquired DMS Insights

synopsis: uSamp, one of the world’s fastest-growing online panel and technology companies, announced the acquisition from AOL of DMS Insights, also known as Digital Marketing Services, Inc., online research experts and inventors of the patented River Sample.
buyer: uSamp
uSamp, formerly United Sample Inc., is one of the world’s fastest growing online panel companies, providing survey panelists and technology for use in market research. Founded in 2008, uSamp has 90 team members worldwide and more than 2.0 million global market research panelists. "
target parent: AOL LLC
target: DMS Insights
Founded in 1995, DMS Insights is the inventor of River SampleTM and a leader in delivering high-quality online research. Leveraging its full-service heritage, DMS provides a level of research expertise unseen in other online sample providers.
price ($mm)
$3.60
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/26/2009 via BNC Analysis

Toluna plc, acquired Greenfield Online, Inc.

synopsis: Toluna, the online research panel, has acquired the majority of the assets of Greenfield Online from Microsoft. Greenfield Online, owner of Ciao Surveys, was acquired by Microsoft in 2008. The $40 million acquisition will make Toluna the largest global supplier of online market research data, with a global market share of over 11%.
buyer: Toluna plc
Toluna plc is a leading global online market research panel and survey technology company. Toluna offers market researchers access to the world's most highly profiled, responsive and rigorously maintained online panel for sample only and full service projects. "
target parent: Microsoft Corporation
target: Greenfield Online, Inc.
Greenfield Online, Inc. is a global interactive media and services company that collects consumer attitudes about products and services, enabling consumers to reach informed purchasing decisions about the products and services they want to buy; and helping companies better understand their customer.
price ($mm)
$40
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 4/20/2009 via BusinessWire

Bain Capital Ventures, Spectrum Equity Investors, will acquire SurveyMonkey.com

synopsis: SurveyMonkey, the leading provider of online survey solutions, has announced that an investor group led by Spectrum Equity Investors and including Bain Capital Ventures has entered into an agreement to acquire a majority interest in the company. Financial terms of the transaction were not disclosed.
buyer: Spectrum Equity Investors
buyer: Bain Capital Ventures
Spectrum Equity Investors is one of the largest, fastest-growing, and most experienced private equity investors. They have investment professionals that have invested in more than 150 telecommunications, networking, information services, and media businesses. "
target: SurveyMonkey.com (NasdaqGS:SVMK:$443.79)
Founded in 1999, SurveyMonkey is a leading provider of online survey solutions. Every day, SurveyMonkey helps thousands of people gather the feedback they need to make more informed decisions. SurveyMonkey’s offices are located in Portland, Oregon.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/14/2006 via

Millward Brown, acquired All China Strategic Research

synopsis: Millward Brown, a global leader and recognized authority in brand, communications and media research, today announces that it has signed a joint venture agreement with ACSR, one of China's oldest and most respected market research agencies. The deal sees Millward Brown, through its parent WPP, acquiring the majority of ACSR's stock.
buyer parent: WPP Group, plc
buyer: Millward Brown
Millward Brown is one of the world's top 10 market research organizations. It is an acknowledged leader in understanding and evaluating brand equity and the contribution of the total communications mix to that understanding. "
target: All China Strategic Research
Over a decade of experience in marketing research, ACSR has a wide range of methodologies for data collection including CATI, CAPI,practicable online panel and online survey.
price ($mm)
rev ($mm)
$6
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 3/17/2021 via BNC Analysis

AdWanted, acquired Mediatel Group

synopsis: Adwanted Group announced its continued international expansion with the acquisition of Mediatel, a major player in the ecosystem of technologies for the advertising industry in the United Kingdom. Mediatel aggregates key industry data to help planning and buying decisions across all media.
buyer: AdWanted
Adwanted is a France-based media buying platform. Adwanted brings offline ad buying online by making the method of buying print ads in newspapers and magazines as automated, quick, and simple as buying programmatic ads for digital media platforms. "
target: Mediatel Group
Mediatel is the UK’s leading provider of media tech, data and thought-leadership. Mediatel Connected is their data and analysis product used by over 90 media agencies. Mediatel aggregates key industry data to help planning and buying decisions across all media.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA

Like Foresight International, Inc.


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